Fonte: Turismo y Patrimonio; No 22 (2024): Turismo y Patrimonio; 93-108
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Resumo: The tourist experience is not just about visiting a new place; it involves encountering different cultures, meeting new people, and interacting with natural environments, which can profoundly impact travellers and the tourist destinations they visit. In this study, we aimed to determine how the tourist experience can promote sustainable tourism in the Lachay National Reserve (LNR). Using a qualitative, phenomenological approach, we identified five professionals with expertise in developing tourist experiences through snowball sampling. We then conducted semi-structured interviews using an interview guide. Our findings indicate that the LNR is a natural tourist space that allows visitors to experience pleasant sensations through their senses, primarily the auditory and visual senses. Moreover, visiting the reserve will enable visitors to recognise and internalise the importance of the Lomas ecosystem, which helps them understand the need for its conservation to benefit future generations. It is worth noting that generating tourist experiences requires the convergence of various natural, material, and human elements that have economic, social, and environmental benefits for tourists and the host community.