Fonte: ROTUR. Revista de Ocio y Turismo; Vol. 2 No. 1 (2009); 45-58
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Resumo: The construction of the tourism complex in Costa do Sauípe, in Bahía (Brazil) led to visible changes in the social, economic and environmental relationships in the region when it began its activities. This gave rise to the Berimbau Programme which acted as the complex’s social arm together with the surrounding communities. A case study was carried out with the aim of analysing how the social responsibility actions of the Berimbau Programme have been used as an instrument for development in the communities surrounding Costa do Sauípe. Qualitative/quantitative research was carried out on the eight communities surrounding the tourism complex which are served by the Programme. We can conclude that, despite its limitations, the implementation of the Berimbau Programme had a positive result, converting the Costa de Sauípe complex into the main agent for development for the surrounding communitie.
