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Tourist Sector Innovation: An Approach to the Services and the Co-Creation of Experiences
 
     
     Tourist Sector Innovation: An Approach to the Services and the Co-Creation of Experiences
     La innovación en el sector turístico: una aproximación a los servicios y la cocreación de experiencias


Autor(es):
Castillo-Reina, Miguel Ángel
Cruz Vásquez, José Luis


Periódico: Turismo y Sociedad

Fonte: Turismo y Sociedad; Vol. 30 (2022): Enero-Junio ; 25-49

Palavras-chave:


Resumo: In recent years the term innovation has been widely used to describe the generation of new processes or products in the economy, mainly in capital- and labour-intensive sectors (manufacturing). Given the importance of tourism in the global economy, it is considered appropriate to review how innovation affects its competitiveness. The introduction presents some topics of current interest to the sector. The second section presents some characteristic and distinctive features of the service economy. The third section presents approaches to innovation in services and tourism to conclude with the presentation of the experiential economy and co-creation as a potential tool for innovation. Finally, partial conclusions are presented. It is argued that innovation in tourism must be seen as a co-creation process and that the sector is not simply mimicking but that it requires an analysis framework of its own.